Alden’s ‘Brilliant’ welcome to homegrown skincare brand

At a grand event this week, Brilliant Skin Inc. revealed that award-winning actor Alden Richards is now the successful homegrown skincare brand's official newest endorser.

Alden Richards knows that taking care of one’s skin is important.

The partnership has excited the GMA Network artist's fans and consumers alike. With his undeniable charm and well-known talent, Richards has been a fan favorite and a household name for years.

From acting to music, he has proven time and time again that he is one of the most versatile entertainers in the industry. And now, he has added another feather to his cap as he lends his face, name and reputation to Brilliant Skin Inc.

With Glenda dela Cruz, CEO of Brilliant Skin Inc.

“We are thrilled to welcome Alden Richards to the Brilliant Skin family,” said Glenda dela Cruz, the hardworking 26-year-old CEO of Brilliant Skin Inc.

“As a brand dedicated to providing our customers with high-quality and affordable skincare products, we believe that Alden embodies the values and qualities we stand for.”

It is common knowledge that Brilliant Skin Inc. is a brand that has built a reputation for offering innovative and effective skincare products that cater to the diverse needs of Filipinos.

As such, the partnership between Richards and Brilliant Skin Inc. is not only a celebration of the actor's talent but also a testament to the brand's steadfast commitment.

Meanwhile, as the new face of Brilliant Skin Inc., Richards is excited to share his skincare journey with his fans and the de Cruz's patrons.

“Taking care of your skin is important, and I'm happy to be part of a brand that shares the same values as I do when it comes to skincare,” said Richards.

“I'm looking forward to sharing my experiences with Brilliant Skin Inc. products and helping others achieve healthy and glowing skin.”

With the prized actor now on board as an endorser, the brand is poised to further strengthen its position as a top skincare brand in the Philippines.

Fans can therefore expect to see more of Richards in upcoming campaigns and promotions showcasing the brand's latest skincare offerings.

With Alden Richard's charm and talent, coupled with Brilliant Skin Inc.'s innovative and effective products, consumers can expect nothing but the best from this brand-new collaboration.