When families next sit down with their kids to watch their favorite cartoons, they're in for a big surprise — Cartoon Network viewers around Asia will be able to enjoy a completely re-energised channel experience called “Redraw Your World.”
Not only are the look and feel refreshed with vibrant colors, music and design, but also awesome new shows are designed to appeal to an even wider audience of boys and girls.
Through exciting storylines and characters on Cartoon Network, “Redraw Your World” encourages kids to always be true to themselves and to be confident in their abilities to impact real change in both big and small ways.
The campaign kicked off with the premiere of new episodes “We Baby Bears.” The series is a perfect match for the channel's new positioning and tells the story of three bears looking for a place to fit in. The cartoon features the just-released original K-pop song “The Bha Bha Song (We Baby Bears Theme)” performed by supergroup, TRI.BE.
Kids and families can also look forward to local activities that celebrate Cartoon Network's Redraw Your World.
Look out for awesome pop-up doodle stations and a video series called “Craft Your World” powered by Crayola, the campaign's official “Creativity Partner.” Armed with inspiration and the right tools for creativity, kids are invited to express themselves and let their imagination run free by drawing or doodling their vision of the world they want to live in.
A spin-off of the hit Cartoon Network series, “We Bare Bears, We Baby Bears” follows Grizz, Panda and Ice Bear — as their younger baby selves — traveling in a magical box to fantastic new worlds searching for a place to call home. Along the way, they meet new friends, learn a few lessons and discover that “home” can mean wherever they are, as long as they're together. Watch on Cartoon Network at 10:30 a.m. on weekends. Episodes will also be shown on Boomerang, HBO and HBO Family.
Other new shows and episodes debuting in 2022 include “Jellystone!” which stars the iconic Yogi Bear, Cindy Bear, Boo Boo plus other hilarious characters. They are constantly getting themselves into trouble in the madcap little town of Jellystone.
Finally, “Tom and Jerry in New York” brings fresh shenanigans to Manhattan.
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