New show streams on Puregold Channel

PUREGOLD president Vincent Co.

The Puregold Channel airs another episode of Sabado Bago Live on 12 December, 4 p.m. streaming on Puregold’s official Facebook page.

Sabado Bago Live, the latest addition to the roster of shows streaming on The Puregold Channel, features Boy Abunda and cohost Coleen Garcia discussing a diverse range of topics: from the latest in brand marketing and newsworthy personalities, to celebrity updates and online trends.

It aims to provide a worthwhile show to Filipino families forced to stay at home amid the pandemic. The weekly talk show counts on Puregold’s three million followers on Facebook, Twitter, Instagram and YouTube.

“I am very grateful for the wonderful and positive response to our pilot episode,” said Puregold president Vincent Co. “We are working hard to provide every Filipino family unique and engaging content that hopefully they will enjoy. This is a dream project, and after many months of meetings and preparations, it’s finally streaming.


Some of the show’s highly-anticipated segments are “T.O.P Trending Online Posts,” which gives a rundown of trending social media buzz and entertainment news of the week; “The Full Blast,” which showcases normal folk who went viral on the web; and “Launch Pad,” which focuses on Puregold’s brand partners as they introduce

first-in-market products and campaigns as well as a special segment where Abunda sits down with top celebrities in exclusive, in-depth conversations including his signature rapid-fire questions.

“I have a very special relationship with Puregold. They are family to me and I feel that I am home,” said Abunda. “This is the first time I will be doing something like this in this format, streaming on a social media platform. I don’t know how the show will turn out and that excites me very, very much.”

For this week’s episode, Sabado Bago Live will feature Teresita Balilo — a hemodialysis patient who is a fan of the different shows on Puregold Channel, on “The Full Blast;” Nutri Asia costumer and business development head Janmar Roque on “Launchpad;” Roxanne Guinoo and Lara Quigaman on “Celebrity Exclusive;” and Jobert Sucaldito with the juiciest celebrity blind items.

Coleen Garcia

For updates on Sabado Bago Live and other content of The Puregold Channel, like on Facebook, follow @puregold_ph on Instagram and Twitter and subscribe to Puregold Channel on YouTube.

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