It is often said that with crises come opportunities, and indeed, such has become the history of many successful online ventures today. One online streaming platform with this same beginning is aptly called The New Channel.
One of streaming's earliest local adaptors — steered from all points by its relentless and forward-thinking boss lady, Apple Esplana-Manansala — The New Channel challenged the old by offering new ways of consuming social media content.
Premiering shows 24/7, The New Channel (TNC) also opened doors to a whole new world of creators. In an instant, pocket series, indie producers, niche sponsors and limited editions found a free-thinking platform without time constraints. The channel effectively became “the new platform,” with streaming emerging as the new source of entertainment.
“It's amazing how TNC has grown and become this game-changer, the alternative platform that gives creators a home. We're here to help grow Filipino talent and boost our industry of producers, key opinion leaders, influencers and entrepreneurs.
“Naturally, it hasn't been easy. The pandemic affected everyone in many ways. The New Channel had to devise ways to stay afloat and survive. Of course, we must always be up to date and keep learning what the audience wants and needs,” Manansala.
Less than three years after its first show, TNC has expanded beyond streaming and online content creation with well-placed exposure in several top-flight Asia Pacific events.
The revamped website, www.thenewchannel.com, shows the very changes in the breadth and manner of consuming social media content.
Success has also proved fruitful for Manansala, who spent most of 2022 fronting TNC and cementing the brand into a relevant and trusted partner.
This year, TNC is on track to seal the deal on a global content distribution partnership with Zondra TV, making some chosen shows available on cable in the US and Australia. Another partnership is also in the works to grow the reach of TNC's YouTube Channel.
The woman at the helm of TNC has also been given a seat on the Board of the Creator and Influencer Council of the Philippines (CICP) this year. Since then, she accepted an invitation to speak at the Smart Retail-Tech Convention in Las Vegas and was further selected to receive an Outstanding Leadership Award for the Women Leaders in Dubai, both happening in May this year. She will soon travel to Canada and New York for business opportunities.
With Manansala at the helm, TNC likewise supports the social advocacy group Global Women Who Rule (GWWR), and this Women's Month, took part in the launch of the 911 Violence Against Women and Children (VAWC) Hotline led by Under-Secretary Sandy Montano of the Philippine Commission on Women (PCW).
On March 25, GWWR will unveil a new set of 22 inspiring Filipino women leaders worldwide who will share inspiring stories that TNC fans can enjoy and tune in to with their mobile devices via www.GlobalWomenWhoRULE.com.
The Manila Times is one of the media sponsors of this Women's Month Event.
The empowered women who will be sharing their stories include Mamie Lamley, founder of Empowerment On Fire & Founding Partner of Heroic Voice Academy; Marieton Pacheco, Omni News Filipino producer; Le-an Lai Angeles Lacaba, co-founder of 2xYou; Erika Canoy-Sanchez, Executive Vice President and COO of RMN Networks; LTC Jannette Arceo GSC (MNSA) PA (R), Commanding Officer, 403 Ready Reserve Infantry Battalion National Security Fellow, Philippine Council for Foreign Relations; Mona Magno-Veluz a.k.a. Mighty Magulang, National President of the Autism Society Philippines; Ace Gapuz, Chief Executive Officer of Blogapalooza Inc.; Jenny Bautista Wieneke, Chief Marketing Officer-Tokyo Tempura and an MSME Advocate; Marjorie Carlet Edmonds, “The House Flipping Queen” and CEO of Carlet Edmonds Housing Solution; and Dianna David, creator of MVMT Medicina Somatic Practice & Authentic ExprEssence Coaching.
This year's charity partner and GWWR ambassador is Abby Asistio. Asistio is a singer-songwriter, podcast host and Alopecia Philippines founder and president.
#GlobalWomenWhoRULE2023 will stream live on Saturday from 1 to 6 p.m. PHT via TNC.
Credit belongs to : www.manilatimes.net