JUSTIN Bieber in a yellow-colored hoodie. PHOTOGRAPH COURTESY OF IG/JUSTINBIEBER
Pantone’s announcement of the color of the year is most anticipated as it highly influences product development especially in fashion.
As people continue to struggle with the challenges brought by the Covid-19 pandemic, bright and warm colors that welcome a relaxed state of mind are preferred. The Pantone Color Institute provided just that with its chosen hues for 2021.
Moving on from 2020’s Classic Blue, Pantone takes the cue from natural elements — Illuminating like the warm and vibrant ray of the sun against Ultimate Grey similar to the cool concrete or pebbles found at sea.
“The union of an enduring Ultimate Gray with the vibrant yellow Illuminating expresses a message of positivity and fortitude. Practical and rock-solid but at the same time warm and optimistic, this is a color combination that gives us resilience and hope. We need to feel encouraged and uplifted; this is essential to the human spirit,” Pantone executive director Leatrice Eiseman stated.
Having two colors of the year is a rare occurrence based on the color institute’s previous activities — the first being in 2015 when they announced Rose Quartz and Serenity. At that time, the two colors were paired to “demonstrate an inherent balance between a warmer embracing rose tone and the cooler tranquil blue,” according to Pantone.
Pantone Color of the Year 2021 for Graphics.
PHOTOGRAPH COURTESY OF PANTONE.COM
This time around, Illuminating and Ultimate Grey were chosen as contrasting yet reinforcing colors that “highlight how different elements come together to support one another.”
Illuminating and Ultimate Grey also represent how people around the world lent a helping hand not just to their loved ones but also to the community.
According to the associate dean for Environment Studies Cluster of the De La Salle-College of Saint Benilde School of Design and Arts and Fashion Design and Merchandising expert Christine Benet, loungewear is still God tier in 2021’s fashion scene as people continue to desire comfort, versatility and function to cope in the new normal.
“Given the general sentiment of consumers, the two colors reflect a strong feeling of yearning for stability during these trying times,” Benet said.
Expect light and bright palettes and accessories —- scarves or shawls, footwear, purses, or layers in Illuminating to bring in good energy amid an Ultimate Grey setting.
IVANA Alawi looking beautiful in yellow.
PHOTOGRAPH COURTESY OF IG/IVANAALAWI
The same can be said for hair, nails and makeup. Interior and exterior finishes of homes are also included in the mix. The usually bland and grey backdrop can be accentuated with home accouterments like sheets, tabletops, dining linen, among others.
Beginning with the fashion frenzy at the New York Fashion Week Spring/Summer 2021, color experts at Pantone reveal that the desire for versatility underscores a classic color palette derived from hues of nature.
Infused with a genuine authenticity that continues to be increasingly important, colors for Spring/Summer 2021 combine a level of comfort and relaxation with sparks of energy that encourage and uplift our moods,” Eiseman said.
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