How motherhood changed Anne Curtis’ financial goals

Even as a child star, Anne Curtis already knew the value of saving her hard-earned money.

The new BPI endorser shared at the brand's media conference how at 12 years old, her mom brought her to a BPI branch in Boni — near their former home — to open her first bank account.

“It was my mom's trusted bank and that led me to pen my own account. I'm grateful she did it because it got me to be disciplined with money,” the actress, host and entrepreneur shared.

The actress, host, entrepreneur and first-time mom always puts her family first. INSTAGRAM PHOTO/ANNECURTISSMITH

Since then Curtis, who made her showbiz debut in the film “Magic Kingdom: Ang Alamat ng Damortis,” was certain what her money goals were.

“I had a goal in mind: to save before even investing. I wanted to achieve my and my family's needs first then save the rest before I eventually got into investing. When I got older, that's what I told my bank manager until she told me that, having the initial goal met, maybe I should consider investment.”

To be sure, she's not a financial adviser, but Curtis generously detailed the pathway that worked for her.

“I really think it's best to have that kind of [open] relationship with your bank manager because they will be able to properly guide you,” the 38-year-old clarified.

Now that she's a mom to adorable Dahlia and a co-parent with her husband Erwan Heussaff, Curtis said her financial goals have certainly changed as well.

“We no longer have our own goals in mind, we now have our children and families' goals in mind. Now that I have a growing family, all of my concerns are about saving up for the rainy days.”

She admitted having a financial institution that offers traditional and modern approach helps her reach her family goals.

“I think that's where I see traditional banking is still very important — having that financial adviser to help you to plan ahead, whether it happens to be in terms of educational plan for your child, your life insurance.”

On the other hand, having an all-in-one application, like that of the new BPI App, helps her juggle her many roles.

“If you're a mom like me whose mind is all over the place — you think of the things you need to buy, the bills you have to pay — BPI comes in handy. I'm always on the go and having that app now, it's so easy to pay my bills, check how much is left in my account, and plan much easier. It helps me do more.”

Curtis' journey with BPI serves as the springboard for the “Do More with BPI” campaign, wherein the banks hope to enable Filipinos to do more in life and fulfill their dreams.

“BPI is the Filipinos' partner at every point in their lives. The bank shares their values and anticipates their needs by coming up with the best solutions crafted from years of experience. With a comprehensive line-up of products and services, BPI is able to help Filipinos realize their dreams,” said BPI President and CEO TG Limcaoco as the brand welcomes Curtis into its family.